SH at WTR Floresta da Tijuca 2025: connection with nature, well-being and team spirit

On March 22, SH had the pleasure of sponsoring another edition of WTR Floresta da Tijuca, one of the most anticipated mountain running races on the sports calendar. For the second year in a row, we were present at this event that unites sport, nature and purpose — and, once again, we took our team to live this transformative experience.

WTR (World Trail Races) is recognized for promoting races in breathtaking settings, valuing contact with the environment and encouraging healthy habits. And it is precisely because we believe in these values ​​that SH decided to support the initiative again.

Running in the middle of the forest: more than a challenge, an inspiration 🌱

Being in Floresta da Tijuca is not just about participating in a race — it is about reconnecting with the essentials. For SH, supporting this type of event goes beyond encouraging sports: it is a way of reinforcing our corporate culture, which values ​​people’s physical and mental health, balance and well-being.

More than just sponsors, we were also participants: SH employees put on their sneakers, took on the trails and, most importantly, shared moments of overcoming, joy and connection with the collective.

Watch the video and feel a little of this energy 💚

We recorded our participation in this special day in a video full of good memories. Click on the link below and see what SH’s presence at WTR Floresta da Tijuca 2025 was like:

👉 Watch the full video on YouTube

A commitment that goes beyond the trails

By supporting WTR, we reaffirm our commitment to quality of life, human development and care for the environment. We believe that events like this are real opportunities to inspire, motivate and transform — inside and outside the company.

See you on the next trails! 🚀